Most people might think you’re crazy if you’re making plans for Christmas right in the peak of Summer, but Christmas in July is a real thing for anyone working in hospitality – as you may well recognise.
With the most anticipated holiday of the year comes an opportunity to increase sales and contribute to your customers holiday spirit with fresh, British brewed beer. But it all comes down to careful planning. In the brewery industry, you could be looking at a lead-time of up to 6 months for key equipment, which is why you need to start planning for Christmas now.
Considering the Hospitality Sector for Brewery
As highlighted in this years BeerX event, the hospitality market is starting to bring new opportunities to British brewers (more on this in our earlier blog). All types of hospitality venues capitalise on the Christmas season by doing things like extending their opening hours, running exciting events and introducing new products. Christmas could be the perfect time for your brewery business to branch out into local hospitality venues, but you’ll need to prepare. Doing so will require your business to operate on potentially a much larger scale than you have done previously, requiring new equipment and energy-saving solutions to remain efficient and profitable.
Evaluating Your Brewery Equipment
Working with breweries since 2015, Moorgate Finance have financed almost everything you could need for your brewery. With increased demand in the lead-up to Christmas, it’s wise to evaluate your equipment now and ensure you have any upgrades or new stock on order to support you with this before the rush begins. Remember that we can help to finance:
- Cash and keg washers/fillers
- Chilling equipment
- Conditioning tanks
- Delivery vehicles
- Dispensing equipment
- Fermenting vessels
- Filtration system
- Labellers
- Packaging equipment
- Tap houses
- Energy-saving solutions
- Plus, so much more!
Embrace the Christmas spirit for your business as early as possible and ensure your brewery business is ready for the festive rush.